Reels Over Content?

September 17, 2020by admin

Nowadays, there are many ways of creating brand awareness online. Many business owners are shifting from content strategy to reels because it’s the new trend on social media platforms. The secret behind this enticing way of generating high-quality content is targeting customers of a certain age.

Why Reels?

Video content:

The reel allows its users to create a video of fifteen minutes or audio clips, but the contents in the clips surpass written content. It’s usually short but detailed content that can give customers all the information they need. Using the content of the short clips, users get a reel feeling, and they get a motivation to scroll through the videos endlessly for content and gaining followers.

Grab Audience:

The reel strategy is being used commonly nowadays on social media platforms like TikTok, Instagram, and others. There are many tips for promoting products using reels, and there are some tools for using reels productively. The reels show on the feed pages on explore engines on the social media platforms.


The origin of reels is Brazil, and the launch was made in the late months of 2019; and nowadays, the reels are available in more than fifty countries. The countries that are adopting the use of reels include the UK, Canada, USA, Australia, and Japan. Many responses on brands are all over social media, and the influencers use these reels for creating brand awareness.

Most celebrities are switching to reels because it doesn’t waste time, unlike the content. Content is time-consuming, especially creating the content, but reels don’t require a lot of info. You can spend the whole day trying to compose content and following keywords or word counts, and that’s so tiresome. It’s not worth it; you can invest that time in doing something else like reels. Through reels, you save on time, and this is the reason why content is being disregarded globally as the days go.

Why People Loving It?

The reason why people love reels it’s due to the opportunities they offer. Through reels, you can become a creative person, and you will create just a few engaging videos or clips. You bring out the best in your brand through these clips, and it’s not time-consuming. Within a few minutes, you generate high-quality content. The only skills you will need include the use of stickers, special effects, audio, or texts that can entertain and inform customers.

The aim is to give customers clear details within a short time.  When you start exploring social media platforms nowadays, you will find out that most of the results in the pages of the feed have reels. The benefit of reels is that they provide users with a space to get creative and come up with unique videos. Users get many choices to become creative, and they give their best through reels to create brand awareness.

The features of reels are ecofriendly, and the platform has many positive reviews. The reels may be confusing, and people tend to confuse stories people post on their feed with reels. Well, these are two different things, but they confuse social media platform users.


Headquartered in Dallas, Texas, Qodeify holds a strong market presence in Mobile App Development, Web Design and Development, SEO Services, Website Maintenance, Content Development.

Headquartered in Dallas, Texas, Qodeify holds a strong market presence in website design and development, SEO services, Website Maintenance, Content Development.

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